1LIVE is WDR's (Westdeutscher Rundfunk) youth radio station, based in Cologne. Launched in 1995, it targets 14-39 year olds with musical programming covering pop, indie rock, electro, and German hip-hop. 1LIVE is known for its 1LIVE Krone, one of Germany's biggest music awards, and its comedy festival. The station stands out for its creative approach and support for emerging German artists.