About
Virgin Radio Italy is the Italian franchise of the British Virgin Radio brand, launched in 2007. Part of the Mediaset group via United Radio, it is the rock radio reference in Italy. The station broadcasts classic and modern rock, metal, and alternative. Virgin Radio Italy is known for its live sessions with international rock bands and its festivals. It targets rock fans aged 18 to 44. It broadcasts on 104.5 FM.
- Founded
- 2007
- Owner
- Mediaset / United Radio
- Genre
- Music